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4 Min

Socio-cultural characteristics of the Uyghurs and potential opportunities for mutual understanding

Chinese cultural linguistics sees its task in the study of the links between the Chinese language and Chinese culture in the framework of re

6 Min

Agora - a system of intercultural interaction by La Classe

We began to look for a model that would help not divide, but unite cultures, placing greater emphasis on their interaction

1 Min

Cultural awareness is in the top 10 most in-demanded soft skills today

On the first place in 2020 we see Growth mindset, which is based on lifelong learning, openness to change in the workplace. Skills such as i

4 Min

China, Hong Kong and their cross-cultural gap

The Chinese look at Hong Kong and imagine that Confucian principles are rooted in people, but in fact, no racial similarities, alas, are no

2 Min

Boredom, sickness, longing, blues or spleen?!

Such an important point: while we read classics, we are able to appreciate the shades of the richness of these terms "longing, spleen, blues

2 Min

50 shades of Culture

The first layer, of course, is national. Everyone understands that Russian and Chinese will never be identical in their cultural code. T...

3 Min

Japan's duality: on the way to the heart of the Japanese consumer

Japanese texts are distinguished from American texts by a less pronounced group orientation, success and power. At the same time, Japanese t

3 Min

How to enter the US market and succeed on the way to the heart of the consumer?

In America, skills of confident sales and a pragmatic approach are absolutely necessary to reach an ultimate success on the market. No ne...

3 Min

Five dimensions on the way to the client’s heart and in the intercultural service

For example, in England, the USA, and also in the Scandinavian countries, the hierarchy of service and the infallible authority of older peo

2 Min

Ageism and gender stereotypes in advertising: cross-cultural analysis.

In continuation of yesterday’s conversation, La Classe will touch upon another radical difference on the way to the client’s heart on the ex

2 Min

Cross Cultural analysis of International Airlines publishing.

Let's see how the French love of provocation, glamor and savoir-vivre, the American dream (keep climbing), the German love of numbers and fa

1 Min

La Classe dans le Journal des Palaces

Nous sommes très honorés de l'intérêt que le Journal des Palaces a porté a notre contribution. https://www.journaldespalaces.com/actualit...

1 Min

Using Films to Achieve Goals in Education (The Parasite case)

once discussing Cross-Culture with a group of experts, we've presented a visual comparison of Shark Tank episodes from different countries.

2 Min

Double shot: an attribution error based on cultural values and norms on the way to discrimination

Research suggests that also cultural values and norms affect the way people make attributions. In particular, differences in attribution sty

2 Min

The Lapierre paradox in the cross-cultural knowledge

Today, borders are blurred, and ethnic identity is growing. People fight for their culture, for their language and for their sovereignty. Th

3 Min

What is Culture?

No matter what culture a people are a part of, one thing is for certain, it is changing. While change is inevitable, the past should also b

2 Min

The Sussex's case and the Queen's coded speech statement from the cross-cultural point of view

In English, the phrase “What an interesting idea” to our proposal can only mean one thing: What a nonsense...

2 Min

Multicultural tolerance: from Henry the Great and Voltaire to what do we need today

For the first time, thoughts of tolerance began to appear during religious wars. It was the middle of 1500s. when Henry IV the Great (Henry

4 Min

Incroyable couac! Tout ce qu’il faut faire pour ruiner vos relations avec les chinois

Quel est ce concept très asiatique : sauver la face ? Et en quoi diffère-t-il du concept européen d’honneur et de dignité ?

4 Min

На Дону встречали монегасков

Как правило, раз в месяц Экономическая палата Монако посещает с официальным визитом новую страну, город, направление. Побывав несколько раз

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